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Company Performance of Kotra Pharma (M) Sdn Bhd under The Internal and External Factors


  • Wong, Weng Kei


This study is to identify the relationship between the internal and external factors toward the firm performance of the company. The company has been chosen is Kotra Pharma (M) Sdn Bhd. Besides that, there are many independent variables has been used to identify the relationship between independent and dependent variable toward the firm performance of the company. There are many method adopted to identify the relationship such as SPSS, Sampling Method, Structural Equation Modelling and Ordinary Least Squares (OLS) Method. There are 6 independent variables has been concluded as significant related and influenced to the firm performance.

Suggested Citation

  • Wong, Weng Kei, 2019. "Company Performance of Kotra Pharma (M) Sdn Bhd under The Internal and External Factors," MPRA Paper 97170, University Library of Munich, Germany.
  • Handle: RePEc:pra:mprapa:97170

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    More about this item


    relationship; internal determinants; external determinants; firm performance; significant related and influenced;

    JEL classification:

    • G3 - Financial Economics - - Corporate Finance and Governance
    • G32 - Financial Economics - - Corporate Finance and Governance - - - Financing Policy; Financial Risk and Risk Management; Capital and Ownership Structure; Value of Firms; Goodwill


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