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Information Technologies and Strategies in the Service Industry

Author

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  • Zagorsek, Branislav

Abstract

Information technologies have a deep impact on companies and their strategy especially now in so called postindustrial era. A company in sophisticated sector as service sector is strongly influenced by information technologies and must adapt to new rules or at least to new tools to not to lose its competitive advantage. In this paper we discuss the business environment of service sector. How the information technologies are used in the companies and how they influence the business strategy. This study is based on research made on Slovak companies and on modern theoretical approaches in strategy management.

Suggested Citation

  • Zagorsek, Branislav, 2012. "Information Technologies and Strategies in the Service Industry," MPRA Paper 51735, University Library of Munich, Germany.
  • Handle: RePEc:pra:mprapa:51735
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    File URL: https://mpra.ub.uni-muenchen.de/51735/1/INFORMATION%20TECHNOLOGIES%20AND%20STRATEGY%20IN%20SERVICE%20INDUSTRY.pdf
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    More about this item

    Keywords

    service sector; strategy; information technologies; business environment;

    JEL classification:

    • M1 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration

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