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La publicité et le marketing en ligne visant les enfants

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  • OCDE

Abstract

Le Comité de la politique à l’égard des consommateurs de l’OCDE a tenu une Session Forum sur “Le marketing et la publicité en ligne destinés aux enfants”. Cette session se composait de brèves présentations par les Délégués du Royaume-Uni, des Etats-Unis, de la Suède et de la Belgique, destinées à fournir des informations sur la façon dont différents pays Membres de l’OCDE abordent les questions concernant les enfants et l’Internet.

Suggested Citation

  • Ocde, 1999. "La publicité et le marketing en ligne visant les enfants," OECD Digital Economy Papers 46, OECD Publishing.
    • Handle: RePEc:oec:stiaab:46-fr
    DOI: 10.1787/236503518832
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