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Do Tobacco Bans Harm the Advertising Industry?

Author

Listed:
  • Tom Coupe

    () (Kyiv School of Economics and Kyiv Economics Institute)

  • Olena Gnezdilova

    () (Kyiv Economics Institute)

Abstract

We use panel data on advertising expenditures to check the influence of tobacco advertising bans on the advertising industry. We find no clear evidence of a negative effect of tobacco bans on total per capita advertising expenditures.

Suggested Citation

  • Tom Coupe & Olena Gnezdilova, 2008. "Do Tobacco Bans Harm the Advertising Industry?," Discussion Papers 4, Kyiv School of Economics.
  • Handle: RePEc:kse:dpaper:4 Note: Under review in Economic Letters
    as

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    File URL: http://repec.kse.org.ua/pdf/KSE_dp4.pdf
    File Function: First version, December 2007
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    References listed on IDEAS

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    More about this item

    Keywords

    Tobacco advertising ban;

    JEL classification:

    • H83 - Public Economics - - Miscellaneous Issues - - - Public Administration

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