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Computer-based business simulations as revealers of cultural and learning differences. The case of Business Administration and Business Informatics Students in Egypt

Listed author(s):
  • Nicolas Antheaume


    (LEMNA - Laboratoire d'économie et de management de Nantes Atlantique - UN - Université de Nantes)

  • Marie Catalo


    (LEMNA - Laboratoire d'économie et de management de Nantes Atlantique - UN - Université de Nantes)

  • Howayda Ismail

    (UFE - Université française d'Egypte - Université française d'Egypte)

Registered author(s):

    In this article we demonstrate, through the case of Egypt, how the emphasis on one specific learning mode from primary through to secondary school, and to a lesser extent, culture, impact learning abilities. We describe how Egyptian students are impaired when confronted to learning modes they have not encountered prior to University, when they join a businessadministration, bi-national, double-degree programme. We explain how a "globalized" method (computer based business simulation) was blended with a local context, and turned into a glocal one to respond to a learning challenge and to the needs of a double degree curriculum (French and Egyptian).

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    Paper provided by HAL in its series Working Papers with number hal-00694411.

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    Date of creation: 04 May 2012
    Handle: RePEc:hal:wpaper:hal-00694411
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