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Les conséquences de la manipulation de la réputation dans les systèmes d'évaluation en ligne. Une étude expérimentale

Author

Listed:
  • Marianne Lumeau

    () (CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR1 - Université de Rennes 1 - CNRS - Centre National de la Recherche Scientifique)

  • David Masclet

    (CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR1 - Université de Rennes 1 - CNRS - Centre National de la Recherche Scientifique)

  • Thierry Pénard

    () (CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR1 - Université de Rennes 1 - CNRS - Centre National de la Recherche Scientifique)

Abstract

This paper reports the results of a laboratory experiment that aims at investigating the effect of manipulating reputation in the context of online decentralized feedback systems, such as eBay. Our experimental results indicate that the agents do not hesitate to manipulate their reputation even when it is costly, which influences the decisions of evaluation and has a negative impact on trust and trustworthiness.

Suggested Citation

  • Marianne Lumeau & David Masclet & Thierry Pénard, 2010. "Les conséquences de la manipulation de la réputation dans les systèmes d'évaluation en ligne. Une étude expérimentale," Post-Print halshs-00601698, HAL.
  • Handle: RePEc:hal:journl:halshs-00601698 DOI: 10.3917/reco.616.1123 Note: View the original document on HAL open archive server: https://halshs.archives-ouvertes.fr/halshs-00601698
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    References listed on IDEAS

    as
    1. C. Cadsby & Elizabeth Maynes & Viswanath Trivedi, 2006. "Tax compliance and obedience to authority at home and in the lab: A new experimental approach," Experimental Economics, Springer;Economic Science Association, vol. 9(4), pages 343-359, December.
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    13. Dubin, Jeffrey A. & Graetz, Michael J. & Wilde, Louis L., 1990. "The Effect of Audit Rates on the Federal Individual Income Tax, 1977-1986," National Tax Journal, National Tax Association, vol. 43(4), pages 395-409, December.
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    More about this item

    Keywords

    réputation; systèmes d'évaluation en ligne;

    JEL classification:

    • C92 - Mathematical and Quantitative Methods - - Design of Experiments - - - Laboratory, Group Behavior
    • C72 - Mathematical and Quantitative Methods - - Game Theory and Bargaining Theory - - - Noncooperative Games
    • L14 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Transactional Relationships; Contracts and Reputation
    • L86 - Industrial Organization - - Industry Studies: Services - - - Information and Internet Services; Computer Software

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