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Measuring preferences for genetically modified food products

Author

Listed:
  • Charles Noussair

    (Krannert School of Management - Purdue University [West Lafayette])

  • Stéphane Robin

    (GATE Lyon Saint-Étienne - Groupe d'Analyse et de Théorie Economique Lyon - Saint-Etienne - ENS de Lyon - École normale supérieure de Lyon - UL2 - Université Lumière - Lyon 2 - UCBL - Université Claude Bernard Lyon 1 - Université de Lyon - UJM - Université Jean Monnet - Saint-Étienne - CNRS - Centre National de la Recherche Scientifique)

  • Bernard Ruffieux

    (GAEL - Laboratoire d'Economie Appliquée = Grenoble Applied Economics Laboratory - UPMF - Université Pierre Mendès France - Grenoble 2 - INRA - Institut National de la Recherche Agronomique - CNRS - Centre National de la Recherche Scientifique)

Abstract

This chapter surveys three studies. The first two consider empirical questions related to the willingness to pay for food products with genetically modified content, and the third compares two different techniques to elicit willingness to pay. The results of the first experiment show a sharp contrast to the predominantly negative view of French survey respondents toward genetically modified organisms in food products. In our experiment, we observe a wide range of revealed preferences. Whereas 35 percent of the subjects absolutely refused to purchase a product containing GMOs, the remaining 65 percent of the subjects were willing to purchase a GM product if it was sufficiently inexpensive. Nearly one quarter of participants showed no decrease in their willingness to pay in response to learning that a product contained GMOs.

Suggested Citation

  • Charles Noussair & Stéphane Robin & Bernard Ruffieux, 2008. "Measuring preferences for genetically modified food products," Post-Print halshs-00439275, HAL.
    • Handle: RePEc:hal:journl:halshs-00439275
    as

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    Citations

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    Cited by:

    1. Dannenberg, Astrid, 2008. "Is it Who You Ask or How You Ask? Findings of a Meta-Analysis on Genetically Modified Food Valuation Studies," ZEW Discussion Papers 08-096, ZEW - Leibniz Centre for European Economic Research.
    2. Dannenberg, Astrid, 2009. "The dispersion and development of consumer preferences for genetically modified food -- A meta-analysis," Ecological Economics, Elsevier, vol. 68(8-9), pages 2182-2192, June.
    3. Astrid Dannenberg & Sara Scatasta & Bodo Sturm, 2009. "Keine Chance für genetisch veränderte Lebensmittel in Deutschland? Eine experimentelle Analyse von Zahlungsbereitschaften," Perspektiven der Wirtschaftspolitik, Verein für Socialpolitik, vol. 10(2), pages 214-234, May.

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