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Discursive Analysis of CSR Reports by Family and Non-Family Companies
[Analyse discursive des rapports RSE des entreprises familiales vs non familiales]

Author

Listed:
  • Claire Gillet-Monjarret

    (MRM - Montpellier Research in Management - UPVM - Université Paul-Valéry - Montpellier 3 - UPVD - Université de Perpignan Via Domitia - Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School - UM - Université de Montpellier, Labex Entreprendre - UM - Université de Montpellier)

  • Anne-Laurence Lafont

    (MRM - Montpellier Research in Management - UPVM - Université Paul-Valéry - Montpellier 3 - UPVD - Université de Perpignan Via Domitia - Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School - UM - Université de Montpellier)

Abstract

The objective of the research is to analyze the discourse of family businesses (FB) and non-family businesses (NFB) regarding CSR within a background of increased standardization. A longitudinal study was conducted through the content analysis of 153 CSR reports from French companies. The results show that FBs and NFBs do not shift their discourse towards the same stakeholders. It also appears that FBs are more concerned with environmental issues. Moreover, our results do not make it possible to highlight the evolution of the discourse towards a homogenization of the information diffused in spite of the emergence of an increased standardization in the field.

Suggested Citation

  • Claire Gillet-Monjarret & Anne-Laurence Lafont, 2020. "Discursive Analysis of CSR Reports by Family and Non-Family Companies [Analyse discursive des rapports RSE des entreprises familiales vs non familiales]," Post-Print hal-03109652, HAL.
    • Handle: RePEc:hal:journl:hal-03109652
    DOI: 10.4000/fcs.4709
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    Cited by:

    1. Le Bot, Corentin & Perrigot, Rozenn & Déjean, Frédérique & Oxibar, Bruno, 2022. "Corporate Social Responsibility in franchise chains: Specificities, insights from French franchise chains’ CSD, and avenues for future research," Journal of Retailing and Consumer Services, Elsevier, vol. 66(C).

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