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Stakes of certification of origin and actors strategies : the case of the PDO pelardon
[Enjeux de la certification d'origine et stratégies d'acteurs : le cas de l'AOC Pélardon]

Author

Listed:
  • Amel Benkahla

    (UMR Innovation - Changement technique, apprentissage et coordination dans l'agriculture et l'agroalimentaire - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - CNEARC - Centre national d'études agronomiques des régions chaudes - INRA - Institut National de la Recherche Agronomique - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes)

  • Jean-Pierre Boutonnet

    (UMR Innovation - Changement technique, apprentissage et coordination dans l'agriculture et l'agroalimentaire - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - CNEARC - Centre national d'études agronomiques des régions chaudes - INRA - Institut National de la Recherche Agronomique - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes)

  • Fatiha Fort

    (Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier, CNEARC - Centre national d'études agronomiques des régions chaudes)

Abstract

Pelardon PDO was obtained in 2000. Different strategies are adopted by the actors to valorise this sign. The majority of small producers do not enter the PDO process. The benefits of the PDO are very different from one channel to another. The main result of the PDO is to protect the traditionnal production area, to standardize the production sold via supermarkets outside of the area, and to diferenciate typic product on far "niche" markets . This questions the relevance of PDO as means of local development.

Suggested Citation

  • Amel Benkahla & Jean-Pierre Boutonnet & Fatiha Fort, 2005. "Stakes of certification of origin and actors strategies : the case of the PDO pelardon [Enjeux de la certification d'origine et stratégies d'acteurs : le cas de l'AOC Pélardon]," Post-Print hal-02677467, HAL.
    • Handle: RePEc:hal:journl:hal-02677467
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    Keywords

    PELARDON; CIRCUIT DE DISTRIBUTION;

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