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Conceptualisation et mesure de la valeur perçue d'un lieu de consommation. Application au domaine du spectacle vivant

Author

Listed:
  • Rémi Mencarelli

    (LEG - Laboratoire d'Economie et de Gestion - UB - Université de Bourgogne - CNRS - Centre National de la Recherche Scientifique)

Abstract

This article seeks to understand the role of a place during a consumption experience. We explore the track of value and present a scale of perceived value of a place. In this way, we have done a state of art about the value and we justify for using this concept to grasp the physical environment. We present the stages of the scale's building.

Suggested Citation

  • Rémi Mencarelli, 2005. "Conceptualisation et mesure de la valeur perçue d'un lieu de consommation. Application au domaine du spectacle vivant," Post-Print hal-00416393, HAL.
  • Handle: RePEc:hal:journl:hal-00416393
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    Cited by:

    1. Nawel Hammami-Habib & Yves Negro, 2011. "Les antécédents expérientiels de la valeur perçue d'un canal de distribution : une approche exploratoire de l'attrait des enseignes de la grande distribution alimentaire," Post-Print hal-00690644, HAL.

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