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Les couples produit-service, voie de developpement pour les PME exportatrices?

Author

Listed:
  • Leo, P.Y.
  • Philippe, J.

Abstract

Cette communication presente les principales idees et les premiers resultats d'une recherche en cours portant sur le couple "produit-service"auxquels certaines PMI ont recours pour exporter.

Suggested Citation

  • Leo, P.Y. & Philippe, J., 1996. "Les couples produit-service, voie de developpement pour les PME exportatrices?," Papers 190, Universite Aix-Marseille III.
  • Handle: RePEc:fth:aixmer:190
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    Cited by:

    1. MALLERET, Véronique, 2005. "La rentabilité des services dans les entreprises industrielles: "enquête sur un postulat"," Les Cahiers de Recherche 811, HEC Paris.

    More about this item

    Keywords

    PETITES ENTREPRISES; COMMERCE INTERNATIONAL; COMPETITION;

    JEL classification:

    • L10 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - General
    • F10 - International Economics - - Trade - - - General

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