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Dilli Sarkar’s Advertisement Expenditure: Information or Publicity?


  • Kumar Gaurav
  • Mayank Singhal


To find out whether our government is spending an astronomical amount of taxpayer’s money publicising itself rather than disseminating information, facts and figures were assimilated. By tracking five leading national dailies for government advertisements, over the month of June 2003., the quantum of government advertisements, their classification into informative ads and promotional ads and to estimate the cost of issuing these ads that the government incurs. [CCS WP no. 0049].

Suggested Citation

  • Kumar Gaurav & Mayank Singhal, 2010. "Dilli Sarkar’s Advertisement Expenditure: Information or Publicity?," Working Papers id:2390, eSocialSciences.
  • Handle: RePEc:ess:wpaper:id:2390 Note: Institutional Papers

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    7. Stephen Pollard, 1999. "Foreign exchange market pressure and transmission of international disturbances: the case of Barbados, Guyana, Jamaica, and Trinidad & Tobago," Applied Economics Letters, Taylor & Francis Journals, vol. 6(1), pages 1-4.
    8. Pentecost, Eric J. & Van Hooydonk, Charlotte & Van Poeck, Andre, 2001. "Measuring and estimating exchange market pressure in the EU," Journal of International Money and Finance, Elsevier, vol. 20(3), pages 401-418, June.
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    11. Kim, Inchul, 1985. "Exchange Market Pressure in Korea: An Application of the Girton-Roper Monetary Model," Journal of Money, Credit and Banking, Blackwell Publishing, vol. 17(2), pages 258-263, May.
    12. Bahmani-Oskooee, Mohsen & Shiva, Reza, 1998. "A method of detecting whether a central bank engages in the black market for foreign exchange: Evidence from Iran," Economics Letters, Elsevier, vol. 60(1), pages 97-103, July.
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    government spending; information; publicity; promotional ads; advertisement; taxpayer's money; newspaper; Indian;

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