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Características estructurales de las organizaciones deportivas: Diferenciación en los clubes de fútbol profesional de élite en España


  • Gomez, Sandalio

    () (IESE Business School)

  • Marti, Carlos

    (IESE Business School)

  • Opazo, Magdalena

    (IESE Business School)


La principal tarea de un club de fútbol profesional es formar un equipo competitivo orientado a participar en las competiciones oficiales y conseguir éxitos deportivos de cara a satisfacer las expectativas de sus socios y aficionados. Esta tarea fundamental es la que constituye el sistema, el que en su relación con el entorno va definiendo subsistemas de cara a responder eficazmente a las demandas que desde el exterior le desafían, en especial los procesos de profesionalización y comercialización que han afectado al deporte en general. En el fútbol profesional Español, los principales subsistemas que distingue un club son: deportiva, comunicación, relaciones externas, comercial, financiera, gestión de patrimonio, marketing, instalaciones, jurídica y asuntos sociales, es decir, áreas orientadas al desarrollo de la tarea fundamental, algunas de las cuales pueden asociarse a la respuesta estructural que estas organizaciones deportivas han dado a los desafíos que le plantea el proceso de profesionalización y comercialización.

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  • Gomez, Sandalio & Marti, Carlos & Opazo, Magdalena, 2008. "Características estructurales de las organizaciones deportivas: Diferenciación en los clubes de fútbol profesional de élite en España," IESE Research Papers D/751, IESE Business School.
  • Handle: RePEc:ebg:iesewp:d-0751

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    References listed on IDEAS

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    clubs de fútbol; características estructurales; diferenciación:;

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