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How do multinationals build social capital? Evidence from Mexico


  • Ian Jones
  • Michael Pollitt
  • Chris Nyland


This paper looks at the self-reporting of social engagement by multinational firms in Mexico, mapping the configurations of declared engagement. Such social engagements are an important component of how these companies contribute to social capital in the communities within which they operate. We find high performance by some firms, with negligible performance by others. Strong performing sectors include pharmaceuticals & healthcare, other chemical products, and manufacturing. Two case studies - on Alcoa and Schlumberger - detailing different but successful approaches to social capital building are given.

Suggested Citation

  • Ian Jones & Michael Pollitt & Chris Nyland, 2002. "How do multinationals build social capital? Evidence from Mexico," Working Papers wp249, Centre for Business Research, University of Cambridge.
  • Handle: RePEc:cbr:cbrwps:wp249
    Note: PRO-2

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    References listed on IDEAS

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    Cited by:

    1. Ian Jones & Michael Pollitt & David Bek, 2006. "Multinationals in their communities: A social capital approach to corporate citizenship projects," Working Papers wp337, Centre for Business Research, University of Cambridge.

    More about this item


    social capital; corporate responsibility; business ethics; Mexico; multinational companies;

    JEL classification:

    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • Z13 - Other Special Topics - - Cultural Economics - - - Economic Sociology; Economic Anthropology; Language; Social and Economic Stratification

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