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Reasons for Adopting Precision Farming: A Case Study of U.S. Cotton Farmers


  • Pandit, Mahesh
  • Mishra, Ashok K.
  • Paudel, Krishna P.
  • Larkin, Sherry L.
  • Rejesus, Roderick M.
  • Lambert, Dayton M.
  • English, Burton C.
  • Larson, James A.
  • Velandia, Margarita M.
  • Roberts, Roland K.
  • Kotsiri, Sofia


We used survey data collected from cotton farmers in 12 southern U.S. states to identify factors influencing cotton farmers’ decisions to adopt precision farming. Using a seemingly unrelated ordered probit model, we found that younger, educated and computer literate farmers chose precision farming for profit reason. Farmers who perceived precision farming to be profitable adopt it to be at the forefront of agricultural technology. We also found that farmers who were concerned with environment emphasize precision farming adoption as a reason to improve environmental quality. Our results also indicate that farmers in coastal states such as Alabama, Mississippi, and North Carolina chose environmental benefits as a reason for precision farming technology adoption.

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  • Pandit, Mahesh & Mishra, Ashok K. & Paudel, Krishna P. & Larkin, Sherry L. & Rejesus, Roderick M. & Lambert, Dayton M. & English, Burton C. & Larson, James A. & Velandia, Margarita M. & Roberts, Rolan, 2011. "Reasons for Adopting Precision Farming: A Case Study of U.S. Cotton Farmers," 2011 Annual Meeting, February 5-8, 2011, Corpus Christi, Texas 98575, Southern Agricultural Economics Association.
  • Handle: RePEc:ags:saea11:98575

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    References listed on IDEAS

    1. Jess Lowenberg-DeBoer, 1996. "Precision Farming and the New Information Technology: Implications for Farm Management, Policy, and Research: Discussion," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 78(5), pages 1281-1284.
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    Cited by:

    1. Caroline Roussy & Aude Ridier & Karim Chaïb, 2014. "Adoption d’innovations par les agriculteurs : rôle des perceptions et des préférences," Post-Print hal-01123427, HAL.
    2. Pandit, Mahesh & Paudel, Krishna P. & Mishra, Ashok K. & Segarra, Eduardo, 2012. "Adoption and Nonadoption of Precision Farming Technologies by Cotton Farmers," 2012 Annual Meeting, August 12-14, 2012, Seattle, Washington 125004, Agricultural and Applied Economics Association.
    3. Hoque, Mohammad Mainul & Artz, Georgeanne M. & Jarboe, Darren H. & Martens, Bobby J., 2015. "Producer Participation in Biomass Markets: Farm Factors, Market Factors, and Correlated Choices," ISU General Staff Papers 201508010700001584, Iowa State University, Department of Economics.

    More about this item


    precision technologies; seemingly unrelated ordered probit; cotton; Agricultural Finance; Farm Management; Q16; C35;

    JEL classification:

    • Q16 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - R&D; Agricultural Technology; Biofuels; Agricultural Extension Services
    • C35 - Mathematical and Quantitative Methods - - Multiple or Simultaneous Equation Models; Multiple Variables - - - Discrete Regression and Qualitative Choice Models; Discrete Regressors; Proportions

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