IDEAS home Printed from https://ideas.repec.org/p/ags/eaae98/10055.html
   My bibliography  Save this paper

Genetically modified maize: exploring consumer acceptance

Author

Listed:
  • Batrinou, Anthimia M.
  • Sinanoglou, Vasilia
  • Gogkou, Antigoni
  • Sakellaris, George

Abstract

Recent EU regulations have imposed mandatory labelling of all food products that consist of or contain genetically modified organisms (GMOs). Labelling should state that "this product contains genetically modified organisms". This study examines how different label messages may affect the attitude of consumers in tasting a specific food product (corn chip) derived from maize presented with five different labels ("organic corn", "conventional corn", "product that contains genetically modified corn", "product that contains genetically modified corn approved by EU", "non- classified corn"). Results of 100 Greek young students show that the label claiming that the product contains genetically modified corn, evokes a deeply rooted negative attitude as more than half of participants (59%) refused to taste even a single piece of the product. The label claiming that the product is genetically modified but approved by EU is viewed as more credible but still 29% refuse to sample. The conclusion is that although the feeling of trust increases considerably when the label message is supported by a certifying agency, still a large proportion (almost one third) of participants of technological level education refuse to taste a product that has been approved by the EU for almost a decade. This result demonstrates with an emphatic way the phobia surrounding genetically modified food. On the contrary, products labelled as "organic" were tasted by the majority of participants, even without any kind of certification. Key words : Genetically modified maize, labelling, acceptance

Suggested Citation

  • Batrinou, Anthimia M. & Sinanoglou, Vasilia & Gogkou, Antigoni & Sakellaris, George, 2006. "Genetically modified maize: exploring consumer acceptance," 98th Seminar, June 29-July 2, 2006, Chania, Crete, Greece 10055, European Association of Agricultural Economists.
    • Handle: RePEc:ags:eaae98:10055
    DOI: 10.22004/ag.econ.10055
    as

    Download full text from publisher

    File URL: https://ageconsearch.umn.edu/record/10055/files/sp06ba03.pdf
    Download Restriction: no
    File URL: https://libkey.io/10.22004/ag.econ.10055?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ags:eaae98:10055. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: AgEcon Search (email available below). General contact details of provider: https://edirc.repec.org/data/eaaeeea.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.