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Own And Cross Pass-Through In A Structural Framework


  • Hovhannisyan, Vardges
  • Bozic, Marin


The article offers measures of own and cross cost pass-through in a structural framework. Unlike the traditional reduced-form analysis used in the previous literature, our approach is applicable in situations where firm marginal cost data are unobserved. The empirical value of the model is illustrated in an application to retail pass-through for national and store brand yogurt using an inverse demand derived from the economic theory. We find that ignoring cross pass-through between the brands biases own pass-through estimates.

Suggested Citation

  • Hovhannisyan, Vardges & Bozic, Marin, 2013. "Own And Cross Pass-Through In A Structural Framework," 2013 Annual Meeting, August 4-6, 2013, Washington, D.C. 150993, Agricultural and Applied Economics Association.
  • Handle: RePEc:ags:aaea13:150993

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    Pass-through; retail conduct; benefit function; Agribusiness; Agricultural and Food Policy; Demand and Price Analysis; Industrial Organization; Marketing; L10; M31;

    JEL classification:

    • L10 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - General
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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