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Report NEP-MKT-2015-02-05
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. João Carlos Correia Leitão (Joao Carlos Correia Leitao) issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-MKT
The following items were announced in this report:
- Pinna, Fabio & Seiler, Stephan, 2014, "Consumer search: evidence from path-tracking data," LSE Research Online Documents on Economics, London School of Economics and Political Science, LSE Library, number 60447, Sep.
- Greg Sand & Leonidas Tsitouras & George Dimitrakopoulos & Vassilis Chatzigiannakis, 2015, "GlobaliFusion, The First Worldwide, Holistic, Information & Communication Technologies (ICT) and Big Data Aggregation Approach to Social Media Marketing," Working Papers, Institute of Economic Research, number 2/2015, Jan, revised Jan 2015.
- Kretschmer, Tobias & Peukert, Christian, 2014, "Video killed the radio star? Online music videos and digital music sales," LSE Research Online Documents on Economics, London School of Economics and Political Science, LSE Library, number 60276, Apr.
- von Meyer-Höfer, Marie & Spiller, Achim, 2014, "“Sustainability” a semi-globalisable concept for international food marketing - Consumer expectations regarding sustainable food – An explorative survey in industrialised and emerging countries," GlobalFood Discussion Papers, Georg-August-Universitaet Goettingen, GlobalFood, Department of Agricultural Economics and Rural Development, number 182513, Aug, DOI: 10.22004/ag.econ.182513.
- Basso, Frédéric & Robert-Demontrond, Philippe & Hayek, Maryvonne & Anton, Jean-Luc & Nazarian, Bruno & Roth, Muriel & Oullier, Olivier, 2014, "Why people drink shampoo? Food imitating products are fooling brains and endangering consumers for marketing purposes," LSE Research Online Documents on Economics, London School of Economics and Political Science, LSE Library, number 59224, Sep.
- Gavazza, Alessandro & Lizzeri, Alessandro & Roketskiy, Nikita, 2014, "A quantitative analysis of the used-car market," LSE Research Online Documents on Economics, London School of Economics and Political Science, LSE Library, number 55720, Nov.