Report NEP-MKT-2010-06-11
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. João Carlos Correia Leitão (Joao Carlos Correia Leitao) issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-MKT
The following items were announced in this report:
- Maria De Paola & Vincenzo Scoppa, 2010, "Consumers’ Reactions To Negative Information On Product Quality: Evidence From Scanner Data," Working Papers, Università della Calabria, Dipartimento di Economia, Statistica e Finanza "Giovanni Anania" - DESF, number 201012, May.
- M. Geuens & P. De Pelsmacker & T. Faseur & -, 2010, "Emotional advertising: Revisiting the Role of Product Category," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 10/646, Mar.
- T. De Bock & P. Van Kenhove & -, 2010, "Consumer Ethics: The Role of Self-Regulatory Focus," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium, Ghent University, Faculty of Economics and Business Administration, number 10/653, Apr.
- Gloria Helfand & Ann Wolverton, 2011, "Evaluating the Consumer Response to Fuel Economy: A Review of the Literature," NCEE Working Paper Series, National Center for Environmental Economics, U.S. Environmental Protection Agency, number 200904, Apr, revised Apr 2011.
- Hackl, Franz & Kummer, Michael E. & Winter-Ebmer, Rudolf, 2010, "99 cent: Price points in e-commerce," ZEW Discussion Papers, ZEW - Leibniz Centre for European Economic Research, number 10-022.
- Rutledge, Susan L., 2010, "Consumer protection and financial literacy : lessons from nine country studies," Policy Research Working Paper Series, The World Bank, number 5326, Jun.
- Item repec:kie:kieliw:1626 is not listed on IDEAS anymore
- Item repec:aiu:abewps:83 is not listed on IDEAS anymore
- Sebastian von Engelhardt, 2010, "Quality Competition or Quality Cooperation? License-Type and the Strategic Nature of Open Source vs. Closed Source Business Models," Jena Economics Research Papers, Friedrich-Schiller-University Jena, number 2010-034, Jun.
Printed from https://ideas.repec.org/n/nep-mkt/2010-06-11.html