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Beyond- und Transparent Banking – die neue Plattformökonomie im Open Finance

In: Marketing.Neu.Denken

Author

Listed:
  • Gerrit Heinemann

    (Hochschule Niederrhein)

  • Jana Bartholomäus

    (Finmas GmbH)

  • Sebastian Bleil

    (Finmas GmbH)

Abstract

Zusammenfassung PSD3 – die dritte Payment Service Directive der EU – gilt als letzter Warnschuss für digitale Geschäftsmodelle im Finanzdienstleistungssektor. Vorteile sind diesbezüglich die größere Auswahl von Finanzdienstleistern für die Kunden, da sie jetzt ihre Finanzdaten mit präferierten Drittanbietern teilen können, wodurch sich der Wettbewerb erhöht. Innovative Geschäftsmodelle bieten den Kunden bessere und individuellere Produkte an. Zudem wird durch sie der Zahlungsverkehr schneller und effizienter, da sie niedrige Kosten und Echtzeitabwicklung ermöglichen (BankingHub Open Banking, 2024).

Suggested Citation

  • Gerrit Heinemann & Jana Bartholomäus & Sebastian Bleil, 2026. "Beyond- und Transparent Banking – die neue Plattformökonomie im Open Finance," Springer Books, in: Marketing.Neu.Denken, pages 475-492, Springer.
    • Handle: RePEc:spr:sprchp:978-3-658-49371-4_19
    DOI: 10.1007/978-3-658-49371-4_19
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