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ABC of Overtourism Education

In: Overtourism

Author

Listed:
  • Monyq G. K. San Tropez

    (La Trobe University)

Abstract

This chapter aims to address a gap in literature on utilising tourist education to address overtourism. It introduces the concept of overtourism education (OE): the process of increasing awareness among tourists about how their behaviours and choices could alter the sociocultural and environmental aspects of the destinations that they visit. From a destination management perspective, a proposed model of OE could serve as a comprehensive template to prevent the occurrence of common issues related to overtourism in a wide range of destinations. OE contributes a novel concept in tourism literature by combining strategies derived from educational psychology and marketing to solve overtourism.

Suggested Citation

  • Monyq G. K. San Tropez, 2020. "ABC of Overtourism Education," Springer Books, in: Hugues Séraphin & Tatiana Gladkikh & Tan Vo Thanh (ed.), Overtourism, pages 287-318, Springer.
    • Handle: RePEc:spr:sprchp:978-3-030-42458-9_16
    DOI: 10.1007/978-3-030-42458-9_16
    as

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