IDEAS home Printed from https://ideas.repec.org/h/spr/prochp/978-3-642-39747-9_21.html
   My bibliography  Save this book chapter

Pricing Strategies in the Electronic Marketplace

In: Handbook of Strategic e-Business Management

Author

Listed:
  • Jihui Chen

    (Illinois State University)

Abstract

In this chapter, I review prices and firms’ pricing strategies on the Internet through a broad survey of recent literatures on economics, information system, and marketing. In both empirical and theoretical studies, I carefully identify two causes of price dispersion, a pervasive and persistent phenomenon observed in many homogenous product markets: market friction and product differentiation. In experimental studies, I document pricing strategies arising from both laboratory and field experiments. Finally, recent studies of online pricing issues using international data are also exposited.

Suggested Citation

  • Jihui Chen, 2014. "Pricing Strategies in the Electronic Marketplace," Progress in IS, in: Francisco J. Martínez-López (ed.), Handbook of Strategic e-Business Management, edition 127, pages 489-522, Springer.
    • Handle: RePEc:spr:prochp:978-3-642-39747-9_21
    DOI: 10.1007/978-3-642-39747-9_21
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Yanzhe (Murray) Lei & Stefanus Jasin & Amitabh Sinha, 2018. "Joint Dynamic Pricing and Order Fulfillment for E-commerce Retailers," Manufacturing & Service Operations Management, INFORMS, vol. 20(2), pages 269-284, May.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:prochp:978-3-642-39747-9_21. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.