IDEAS home Printed from https://ideas.repec.org/h/spr/prbchp/978-981-99-0197-5_4.html
   My bibliography  Save this book chapter

Carrot or Stick: Impact of Pandemic on M-Payment Adoption—Evidence from Emerging Market

In: Digital Economy Post COVID-19 Era

Author

Listed:
  • Avinash Shivdas

    (Amrita School of Business, Amrita Vishwa Vidyapeetham, Amritapuri)

  • Sougata Ray

    (International Management Institute)

  • Dileep G. Menon

    (Narsee Monjee Institute of Management Studies)

  • Rojalin Patri

    (Amrita School of Business, Amrita Vishwa Vidyapeetham, Kochi)

Abstract

This research aims to examine the antecedent and consequent conditions of the widespread use of mobile payment services in developing economies. To achieve this goal, a pre- and post-covid survey of Google Pay users has been conducted to collect data on the prevalence of the digital payment system. The information was examined using partial least squares structural equation modeling (PLS-SEM). Based on the results, it is evident that users no longer care about issues like trust, confidentiality, and the security of their personal and financial information, which were significant concerns for their acceptance of the app before the advent of covid. Similarly, factors like app performance, ease of use, habit, and social influence that were not previously primary in deciding a user’s inclination to adopt the app are now critical. This may be due to the inevitability of using these apps for monetary transactions throughout and after the covid pandemic.

Suggested Citation

  • Avinash Shivdas & Sougata Ray & Dileep G. Menon & Rojalin Patri, 2023. "Carrot or Stick: Impact of Pandemic on M-Payment Adoption—Evidence from Emerging Market," Springer Proceedings in Business and Economics, in: Prashant Mishra & Ashu Sharma & Sayantan Khanra & Sumit K. Kundu & Sushanta Kumar Mishra (ed.), Digital Economy Post COVID-19 Era, chapter 0, pages 61-82, Springer.
    • Handle: RePEc:spr:prbchp:978-981-99-0197-5_4
    DOI: 10.1007/978-981-99-0197-5_4
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:prbchp:978-981-99-0197-5_4. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.