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Employing Reality Systems to Drive Industrial and Business Success

In: Technology Management for Intelligent, Open and Responsible Organizations and Ecosystems

Author

Listed:
  • Ahmed Hamdy Salem

    (Nile University)

  • Mohamed Fawzy Aly

    (The American University in Cairo)

  • Khloud Mohamed Mansour

    (The American University in Cairo)

  • Yara Hossam ElKassaby

    (Nile University)

  • Fatma Khedr

    (Nile University)

  • Tarek Khalil

    (Nile University)

Abstract

The evolution of reality systems represented in Virtual Reality (VR), Augmented Reality (AR), Mixed Reality (MR), and Extended Reality (XR) has been widely used in various industrial and business systems. Reality systems have a significant influence in driving Operational Excellence (OE) success in different fields. According to Gartner Hype Cycle for emerging technologies in 2024 [1], the map of reality systems is changing dramatically. The diffusion of applying augmented and extended reality systems is commonly deployed rather than using virtual and mixed reality systems. This is due to the nature, availability, applicability, and cost of expenses. This paper aims to illustrate the technical differences between different reality systems and allocate properly where and when to use the optimal reality system at various industrial and business levels to seek potential value-added aspects toward industrial and business operational excellence success.

Suggested Citation

  • Ahmed Hamdy Salem & Mohamed Fawzy Aly & Khloud Mohamed Mansour & Yara Hossam ElKassaby & Fatma Khedr & Tarek Khalil, 2026. "Employing Reality Systems to Drive Industrial and Business Success," Springer Proceedings in Business and Economics, in: Fabiano Armellini & Syrine Njah & Elaine Mosconi & Breno Nunes (ed.), Technology Management for Intelligent, Open and Responsible Organizations and Ecosystems, pages 228-234, Springer.
    • Handle: RePEc:spr:prbchp:978-3-032-23282-3_28
    DOI: 10.1007/978-3-032-23282-3_28
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