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Are Environmental CSR Policies an Important Element for Gaining Competitive Advantage for Hotel Businesses?

Author

Listed:
  • Georgia Pistikou

    (University of West Attica)

  • Konstantinos Marinakos

    (University of West Attica)

  • Dimitrios Margetis

    (University of West Attica)

Abstract

Hotel businesses implement various policies in order to develop a competitive advantage. One such policy is the implementation of Environmental Corporate Social Responsibility (ECSR) practices. ECSR contributes to increasing the value of the business through the dynamic use of ecological practices in order to meet the needs of all stakeholders. ECSR constitutes a platform for creating an effective business model, based on ecological criteria, that promotes ecological innovation and the long-term development and evolution of the business. However, in Greece, this development model is still in its early stages. Using appropriate tools for collecting and processing primary research data, a positive relationship is demonstrated between the implementation of Environmental Corporate Social Responsibility (CSR) policies and both employee performance and the growth of hotel businesses.

Suggested Citation

  • Georgia Pistikou & Konstantinos Marinakos & Dimitrios Margetis, 2026. "Are Environmental CSR Policies an Important Element for Gaining Competitive Advantage for Hotel Businesses?," Springer Proceedings in Business and Economics,, Springer.
    • Handle: RePEc:spr:prbchp:978-3-032-17545-8_3
    DOI: 10.1007/978-3-032-17545-8_3
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    JEL classification:

    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility

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