IDEAS home Printed from https://ideas.repec.org/h/spr/prbchp/978-3-032-11639-0_13.html

Critical Review of Customer Experience Research in Sports Events

Author

Listed:
  • Oana Ruxandra Bode

    (Babeș-Bolyai University, Faculty of Business, Department of Hospitality Services)

  • Adina Letiția Negrușa

    (Babeș-Bolyai University, Faculty of Business, Department of Hospitality Services)

Abstract

One of the physical activities in our daily life takes the form of sports. Frequently characterized by competition and structure, sports engage, sustain, or enhance physical capabilities and talents. Participants also find them enjoyable, and in certain instances, they offer entertainment for spectators. Sports events are defined as those that are organized according to a specific predetermined program, have a significant social and economic impact on the location or region where they are held, and are distinguished by creative and complex content of sports-like, recreational activities of an entertaining character. This study is mainly focused on investigating emerging themes and identifying new trends in the study of Customer Experience and Tourist Behaviour (CETB) in relation to sports events. It encompasses science mapping and an in-depth examination of thematic evolution in subtopics, citation trends, co-occurrence networks, and development paths within CETB research related to sports events. The Scopus database was chosen as the main source of bibliometric analysis for this research, since it ensures an accurate and detailed exploration of the research work, facilitating the discovery of critical insights into the thematic and structural development of academic inquiry. The software VOS viewer is used to create and display bibliometric networks, and 183 articles distributed across 81 distinct journals were considered useful for the study. One more objective of the analysis is to generate a VOS viewer diagram, which contributes to a clearer understanding of the intellectual structure of the field, guiding future research directions and practical applications. By reviewing sports event studies in the international literature, this research seeks to close a gap in the area and give academics a comprehensive viewpoint. It helps to clarify the intellectual framework of the field, and, using the idea of co-occurrence, pinpoint academic hotspots and major research topics.

Suggested Citation

  • Oana Ruxandra Bode & Adina Letiția Negrușa, 2026. "Critical Review of Customer Experience Research in Sports Events," Springer Proceedings in Business and Economics,, Springer.
    • Handle: RePEc:spr:prbchp:978-3-032-11639-0_13
    DOI: 10.1007/978-3-032-11639-0_13
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a
    for a similarly titled item that would be available.

    More about this item

    Keywords

    ;
    ;
    ;
    ;

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • L80 - Industrial Organization - - Industry Studies: Services - - - General
    • Z29 - Other Special Topics - - Sports Economics - - - Other
    • Z32 - Other Special Topics - - Tourism Economics - - - Tourism and Development

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:prbchp:978-3-032-11639-0_13. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.