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AI in Business Education: Competences, Integrity, and Resilience in Digital Transition

In: Economic Resilience and Sustainability - Vol. 2

Author

Listed:
  • Driton Asani

    (South East European University, Faculty of Business and Economics)

  • Albinota Nuredini

    (South East European University, Faculty of Business and Economics and Max Van Der Stoel Institute)

  • Hyrije Abazi-Alili

    (South East European University, Faculty of Business and Economics and Max Van Der Stoel Institute)

  • Viktorija Atanasovska-Noveski

    (University American College Skopje)

Abstract

This study investigates the impact of AI on the development of essential skills among business faculty students, particularly how AI affects learning quality, critical thinking, and academic integrity during a time of technological transition. It explores whether AI fosters competence development or facilitates shortcuts that may erode long-term educational resilience. Through a structured questionnaire and analysis using Structural Equation Modeling (SEM), the study gathers empirical insights into students’ perceptions and behaviors regarding AI tools. The findings are expected to highlight the tensions between technological efficiency and educational sustainability, offering practical guidance for educators and policymakers seeking to cultivate resilient, ethically grounded, and future-ready graduates in business disciplines.

Suggested Citation

  • Driton Asani & Albinota Nuredini & Hyrije Abazi-Alili & Viktorija Atanasovska-Noveski, 2026. "AI in Business Education: Competences, Integrity, and Resilience in Digital Transition," Springer Proceedings in Business and Economics, in: Abdylmenaf Bexheti & Veland Ramadani & Hyrije Abazi-Alili & Christina Theodoraki & Gadaf Rexhepi & B (ed.), Economic Resilience and Sustainability - Vol. 2, chapter 0, pages 559-575, Springer.
    • Handle: RePEc:spr:prbchp:978-3-032-04214-9_34
    DOI: 10.1007/978-3-032-04214-9_34
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