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Web Search Applications in Logistics Companies in the Context of Evolution of Management Information Systems

In: Business Intelligence and Modelling

Author

Listed:
  • Dimitrios Κ. Nasiopoulos

    (University of Peloponnese)

  • Damianos P. Sakas

    (University of West Attica
    Agricultural University of Athens)

  • Panagiotis Trivellas

    (Agricultural University of Athens)

Abstract

Searching the web is a fundamental process that is performed by every active Internet user on a daily basis (Moreno, Online Information Review 37(4), 564–580, 2013). The subject matters of the search as well as the results have a direct impact on the e-branding that concerns the companies operating in the field of Logistics. Search engines are constantly evolving so that they can meet the ever-increasing needs of users. The search is mainly divided into natural search, the results of which are found by the search engines and paid search, which requires payment to gain access.

Suggested Citation

  • Dimitrios Κ. Nasiopoulos & Damianos P. Sakas & Panagiotis Trivellas, 2021. "Web Search Applications in Logistics Companies in the Context of Evolution of Management Information Systems," Springer Proceedings in Business and Economics, in: Damianos P. Sakas & Dimitrios K. Nasiopoulos & Yulia Taratuhina (ed.), Business Intelligence and Modelling, pages 241-254, Springer.
    • Handle: RePEc:spr:prbchp:978-3-030-57065-1_25
    DOI: 10.1007/978-3-030-57065-1_25
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