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Golf Course Revenue Management

In: Revenue Management

Author

Listed:
  • Lila Rasekh
  • Yihua Li

Abstract

Golf is one of the greatest sports of the world and is played in many countries. It is enthusiastically followed by millions more on television who, though they have never teed off nor sunk a putt themselves, can still appreciate the game from the comfort of their home.

Suggested Citation

  • Lila Rasekh & Yihua Li, 2011. "Golf Course Revenue Management," Palgrave Macmillan Books, in: Ian Yeoman & Una McMahon-Beattie (ed.), Revenue Management, chapter 18, pages 246-256, Palgrave Macmillan.
  • Handle: RePEc:pal:palchp:978-0-230-29477-6_19
    DOI: 10.1057/9780230294776_19
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    Cited by:

    1. Cathy A. Enz & Linda Canina, 2017. "Competitive pricing in the golf industry," Journal of Revenue and Pricing Management, Palgrave Macmillan, vol. 16(2), pages 139-153, April.

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