Publications

by members of

Maltepe Üniversitesi → İktisadi ve İdari Bilimler Fakültesi

Maltepe University → Faculty of Economics and Administrative Sciences

These are publications listed in RePEc written by members of the above institution who are registered with the RePEc Author Service. Thus this compiles the works all those currently affiliated with this institution, not those affilated at the time of publication. List of registered members. Register yourself. Citation analysis. This page is updated in the first days of each month.

---

| Working papers | Journal articles |

Working papers

2025

1. AYDIN, Samet, 2025, "Experiential Marketing and the Transformation of Traditional Retailing," SocArXiv, Center for Open Science, number 6bna7_v1, Nov, DOI: 10.31235/osf.io/6bna7_v1.
2. AYDIN, Samet, 2025, "The Transformation of Marketing in the Digital Age," SocArXiv, Center for Open Science, number 85cyv_v1, Oct, DOI: 10.31235/osf.io/85cyv_v1.
3. AYDIN, Samet, 2025, "Why Does Customer Relationship Management Exist," SocArXiv, Center for Open Science, number j5qaz_v1, Oct, DOI: 10.31235/osf.io/j5qaz_v1.

---

Journal articles

2026

1. Telli, Eda & Aydin, Samet, 2026, "NFT in loyalty programs: customer motivation for reward pursuit," Journal of Retailing and Consumer Services, Elsevier, volume 90, issue C, DOI: 10.1016/j.jretconser.2025.104710.

2021

1. Ayse Sarimehmet Sarimehmet & Samet Aydin, 2021, "Branding Of Private Label Products By Product Category: A Model Suggestion For Fmcg Market," UTMS Journal of Economics, University of Tourism and Management, Skopje, Macedonia, volume 12, issue 1, pages 19-31.

2016

1. Nihat Kaya & Samet Aydin & Gulumser Ongun, 2016, "The Impacts of Servant Leadership and Organizational Politics on Burnout: A Research among Mid-Level Managers," International Journal of Business Administration, International Journal of Business Administration, Sciedu Press, volume 7, issue 2, pages 26-32, March, DOI: 10.5430/ijba.v7n2p26.
2. Samet Aydin & Nihat Kaya, 2016, "Authentic Leadership in Sales Management: The Effects on Salespeople's Task Related Outcomes," Business and Economic Research, Macrothink Institute, volume 6, issue 2, pages 133-155, December.

---