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Brands in Times of Constant Change

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  • Daniel Neye

  • Joachim Bongard

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Suggested Citation

  • Daniel Neye & Joachim Bongard, 2026. "Brands in Times of Constant Change," Springer Books, Springer, number 978-3-658-49899-3, March.
    • Handle: RePEc:spr:sprbok:978-3-658-49899-3
    DOI: 10.1007/978-3-658-49899-3
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