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Interactions between stakeholders in Lourdes: An ‘Alpha’ framework approach

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  • Séraphin, Hugues
  • Jarraud, Nathalie

Abstract

Purpose: Taking Lourdes as an en example, this paper aims at understanding the relationship amongst the main tourism and events industry stakeholders. Methods: To achieve the objective of the study, data were collected through interviews of key players. The results where then filtered through the 'Alpha' framework to theorise the interactions amongst stakeholders. Results: The study also provides a (1) typology of the ultimate alpha syndrome in the context of destination management; (2) typology of the delta syndrome. (3) Finally, the study argues that in destinations where there is an ultimate alpha hallmark event, or an ultimate alpha stakeholder, a situation quite similar to an anti-competitive market can arise. This situation is referred as 'ultimate alpha tourism monopoly'. Implications: Based on the findings of this study, Destination Marketing Organisations need to ensure that there is a suitable synergy amongst all stakeholders involved in the tourism industry (and related sector), to avoid anti-competitive market 'ultimate alpha tourism monopoly' to arise.

Suggested Citation

  • Séraphin, Hugues & Jarraud, Nathalie, 2022. "Interactions between stakeholders in Lourdes: An ‘Alpha’ framework approach," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, vol. 8(1), pages 48-57.
    • Handle: RePEc:zbw:espost:272317
    DOI: 10.5281/zenodo.6583743
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    References listed on IDEAS

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    1. Chatzigeorgiou, Chryssoula & Christou, Evangelos & Simeli, Ioanna, 2019. "Confidence and loyalty for agrotourism brands: The Lesvos paradigm," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, vol. 14(1), pages 151-166.
    2. Chatzigeorgiou, Chryssoula & Christou, Evangelos & Simeli, Ioanna, 2019. "Confidence and loyalty for agrotourism brands: The Lesvos paradigm," MPRA Paper 93898, University Library of Munich, Germany.
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    More about this item

    Keywords

    Alpha framework; Destination management; Hallmark;
    All these keywords.

    JEL classification:

    • O52 - Economic Development, Innovation, Technological Change, and Growth - - Economywide Country Studies - - - Europe
    • Z3 - Other Special Topics - - Tourism Economics
    • L1 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance

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