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Sustainability development and competitiveness of Rome as a tourist destination

Author

Listed:
  • Marco Valeri

    (Faculty of Economics, Niccolò Cusano University of Rome, Rome, Italy)

Abstract

Objectives – The aim of the paper is to study the sustainability level of the city of Rome (Italy) as a tourist destination. The paper’s basic assumption is based on the fact that, compared to other international tourist destinations, Rome is high on the list as far as the number of international visitors is concerned, yet it is not the city at the top of the list. Design/Methodology/Approach – The methodology used is that of case study research (Yin, 2003). The results will be evaluated by applying the Weaver model (2000, 2011). According to Weaver, the competitiveness of a tourist destination depends on the level of sustainability of tourism development. Originality/Value – Sustainability implies that tourist destinations are governed and managed in such a way as to satisfy the expectations of the visitor in accordance with the socio-economic and natural environment in which such destinations operate. Thus the management of the sustainability of the destination is an essential ingredient in the development of the entire surrounding area. As a tourist destination, the city has made great efforts to diversify its offer to visitors, including new infrastructural, cultural and sport facilities in order to enhance its attraction as a tourist site, and as a result, to encourage new businesses and provide employment. Practical Implications – The relationship between sustainability and competitiveness is based on the belief that businesses that pursue environmental and economic and social performance improvements may benefit from these activities.

Suggested Citation

  • Marco Valeri, 2015. "Sustainability development and competitiveness of Rome as a tourist destination," Tourism and Hospitality Management, University of Rijeka, Faculty of Tourism and Hospitality Management, vol. 21(2), pages 203-217, December.
    • Handle: RePEc:tho:journl:v:21:y:2015:n:2:p:203-217
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    Citations

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    Cited by:

    1. Paoloni Mauro & Valeri Marco & Paoloni Paola, 2017. "Development Perspectives of Relational Capital in Women-Led Firms," International Journal of Business and Management, Canadian Center of Science and Education, vol. 12(9), pages 1-66, August.
    2. Marco Valeri & Rodolfo Baggio, 2021. "A critical reflection on the adoption of blockchain in tourism," Information Technology & Tourism, Springer, vol. 23(2), pages 121-132, June.
    3. Aljaz Nerad & Roberto Biloslavo & Igor Jurincic & Marko Koscak, 2020. "Sustainable Destination Management Planning: The Case of Slovenia," MIC 2020: The 20th Management International Conference,, University of Primorska Press.
    4. Jihye Min & Jerome Agrusa & Joseph Lema & Harold Lee, 2020. "The Tourism Sector and U.S. Regional Macroeconomic Stability: A Network Approach," Sustainability, MDPI, vol. 12(18), pages 1-12, September.
    5. Marco Valeri, 2015. "La sostenibilit? turistica: dai modelli di analisi alla responsabilit? delle istituzioni," ESPERIENZE D'IMPRESA, FrancoAngeli Editore, vol. 2015(2), pages 111-126.
    6. Marco Valeri & Leslie Fadlon, 2018. "Co-Evolutionary Prospects in Tourism," International Journal of Business and Management, Canadian Center of Science and Education, vol. 13(9), pages 1-95, August.
    7. Marco Valeri, 2016. "Prospettive co-evolutive nel settore turistico: il caso dell?albergo diffuso," ESPERIENZE D'IMPRESA, FrancoAngeli Editore, vol. 2016(2), pages 19-38.

    More about this item

    Keywords

    Climate Change; Tourism; Adaptation; Sustainable Adaptation;
    All these keywords.

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism

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