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Prospecting for Strategic Advantage: The Proactive Entrepreneurial Personality and Small Firm Innovation

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  • Jill Kickul
  • Lisa Gundry

Abstract

Our study proposed and tested an entrepreneurial process model that examined the interrelationships among a small firm owner's personality, strategic orientation, and innovation. In the first part of the model, it was posited that a proactive personality would directly influence a prospector strategic orientation. This type of strategic orientation would then be a key factor in determining the type of innovations introduced and implemented within the business. Using a sample of 107 small business owners, results revealed that the prospector strategy orientation mediated the relationship between proactive personality and three types of innovations: innovative targeting processes, innovative organizational systems, and innovative boundary supports. Implications for small business managers as well as future research directions are discussed.

Suggested Citation

  • Jill Kickul & Lisa Gundry, 2002. "Prospecting for Strategic Advantage: The Proactive Entrepreneurial Personality and Small Firm Innovation," Journal of Small Business Management, Taylor & Francis Journals, vol. 40(2), pages 85-97, April.
    • Handle: RePEc:taf:ujbmxx:v:40:y:2002:i:2:p:85-97
    DOI: 10.1111/1540-627X.00042
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    Cited by:

    1. Wendy Anzules-Falcones & Sylvia Novillo-Villegas, 2023. "Innovation Capacity, Entrepreneurial Orientation, and Flexibility: An Analysis from Industrial SMEs in Ecuador," Sustainability, MDPI, vol. 15(13), pages 1-24, June.
    2. Artamoshina, Polina & Shirokova, Galina & Osiyevskyy, Oleksiy & Bodolica, Virginia, 2023. "ADHD symptoms of CEOs and business model innovation in the SME context," Technovation, Elsevier, vol. 128(C).
    3. Chandra S. Mishra, 2023. "Managerial ability and strategic orientation," Review of Managerial Science, Springer, vol. 17(4), pages 1333-1363, May.
    4. Mohit Pahwa & Santosh Rangnekar, 2023. "Enhancing the Readiness for Change Role of Intentional Behaviour, Planfulness, and Learning Through Experimentation: An Empirical Study of Indian Employees," International Journal of E-Adoption (IJEA), IGI Global, vol. 15(1), pages 1-21, January.

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