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Reviving calm technology in the e-tourism context

Author

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  • Uglješa Stankov
  • Viachaslau Filimonau

Abstract

Tourism industry practitioners should understand the controversial nature of the information and communication technology (ICT) proliferation to ensure that ICT solutions do not consume too much of consumer attention, thus jeopardising enjoyment of tourism services. The concept of calm technology or calm design serves this purpose. Calm design suggests that technology should quietly recede in the background and come into play with users when and if required, thus delivering and/or enhancing a desired consumer experience. Although this concept is of relevance to e-tourism, it has never been considered within. This is where this paper contributes to knowledge as, for the first time, it introduces calm design into the e-tourism realm and critically evaluates the determinants of its broader adoption within the tourism industry. It places calm design in the e-tourism context, discusses its implications for customer service management, supply chain management and destination management, and discloses opportunities for future research.

Suggested Citation

  • Uglješa Stankov & Viachaslau Filimonau, 2019. "Reviving calm technology in the e-tourism context," The Service Industries Journal, Taylor & Francis Journals, vol. 39(5-6), pages 343-360, April.
    • Handle: RePEc:taf:servic:v:39:y:2019:i:5-6:p:343-360
    DOI: 10.1080/02642069.2018.1544619
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    Cited by:

    1. Vujičić, Miroslav D. & Kennell, James & Stankov, Uglješa & Gretzel, Ulrike & Vasiljević, Đorđije A. & Morrison, Alastair M., 2022. "Keeping up with the drones! Techno-social dimensions of tourist drone videography," Technology in Society, Elsevier, vol. 68(C).
    2. Uglješa Stankov & Ulrike Gretzel, 2020. "Tourism 4.0 technologies and tourist experiences: a human-centered design perspective," Information Technology & Tourism, Springer, vol. 22(3), pages 477-488, September.
    3. Christiana Koliouska & Zacharoula Andreopoulou, 2023. "E-Tourism for Sustainable Development through Alternative Tourism Activities," Sustainability, MDPI, vol. 15(11), pages 1-13, May.
    4. Uglješa Stankov & Ulrike Gretzel, 2021. "Digital well-being in the tourism domain: mapping new roles and responsibilities," Information Technology & Tourism, Springer, vol. 23(1), pages 5-17, March.
    5. Ulrike Gretzel & Uglješa Stankov, 2021. "ICTs and well-being: challenges and opportunities for tourism," Information Technology & Tourism, Springer, vol. 23(1), pages 1-4, March.

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