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Determinants of innovation performance in Spanish hospitality companies: analysis of the coexistence of innovation strategies

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  • Manuel Guisado-González
  • Manuel Guisado-Tato
  • Ángeles Sandoval-Pérez

Abstract

The present study attempts to determine the influence of different sources of technological knowledge on the innovation performance of hospitality companies in Spain (Europe) and analyze the degree of coexistence between innovation strategies in the companies. The paper considers a number of ways of incorporating technology and evaluates the impact of different innovation strategies on innovative performance in hospitality companies, in order to assess the importance of each in the Spanish hospitality industry. Employing data from the 2000 Survey on Technological Innovation, two databases were built with information on the Spanish hospitality industry. The first includes all hospitality companies and the second only companies engaged in innovation activities. With the second database, an analysis of the coexistence of innovation strategies is done by means of seven logit regressions. The results show that the innovation strategies that coexist most frequently are, first, the acquisition of external technology services and research and development cooperation, and second, the acquisition of machinery and non-material technologies. Additionally, the influence of different innovation strategies on companies' innovation performance is analyzed by means of a two-step logit model applied to both databases. The findings suggest that only the acquisition of machinery has a statistically significant impact on innovation performance. However, contrary to expectations, the influence appears to be negative.

Suggested Citation

  • Manuel Guisado-González & Manuel Guisado-Tato & Ángeles Sandoval-Pérez, 2013. "Determinants of innovation performance in Spanish hospitality companies: analysis of the coexistence of innovation strategies," The Service Industries Journal, Taylor & Francis Journals, vol. 33(6), pages 580-593, May.
  • Handle: RePEc:taf:servic:v:33:y:2013:i:6:p:580-593
    DOI: 10.1080/02642069.2011.614343
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    Cited by:

    1. Thomas, Rhodri & Wood, Emma, 2014. "Innovation in tourism: Re-conceptualising and measuring the absorptive capacity of the hotel sector," Tourism Management, Elsevier, vol. 45(C), pages 39-48.
    2. Ali Uyar & Mehmet Ali Koseoglu & Cemil Kuzey & Abdullah S Karaman, 2023. "Does firm strategy influence corporate social responsibility and firm performance? Evidence from the tourism industry," Tourism Economics, , vol. 29(5), pages 1272-1301, August.
    3. Xuhua Hu & Bertha Ada Danso & Isaac Adjei Mensah & Michael Addai, 2020. "Does Innovation Type Influence Firm Performance? A Dilemma of Star-Rated Hotels in Ghana," Sustainability, MDPI, vol. 12(23), pages 1-27, November.
    4. Stojcic, Nebojsa, 2019. "Access to EU public financial support and commercialization of innovations: evidence from hospitality industries in Spain and Croatia," MPRA Paper 108647, University Library of Munich, Germany.
    5. Jennifer González-Blanco & Mercedes Vila-Alonso & Manuel Guisado-González, 2019. "Public Support Agencies for Innovation in Multilevel Governance Systems: Exploring the Existence of Signs of Complementarity and Substitution," Sustainability, MDPI, vol. 11(20), pages 1-16, October.

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