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Tourist satisfaction and the souvenir shopping of domestic tourists: extended weekends in Spain

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  • M. Ángeles Oviedo-García
  • Manuela Vega-Vázquez
  • Mario Castellanos-Verdugo
  • Luis Alberto Reyes-Guizar

Abstract

The satisfaction dimensions of domestic tourists when buying souvenirs are studied in relation to the overall satisfaction of the same tourists, a theme that has received little attention in the prior scientific literature. The research data were gathered from interviews with domestic tourists visiting Seville over an extended weekend. The results show that souvenir shopping satisfaction consists of four factors: internal attraction, service differentiation, service provision and external attraction. The last two, moreover, influence the overall tourist satisfaction rates. A discussion of these results and their implications help contribute to a better understanding among both scholars and practitioners of tourist satisfaction.

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  • M. Ángeles Oviedo-García & Manuela Vega-Vázquez & Mario Castellanos-Verdugo & Luis Alberto Reyes-Guizar, 2016. "Tourist satisfaction and the souvenir shopping of domestic tourists: extended weekends in Spain," Current Issues in Tourism, Taylor & Francis Journals, vol. 19(8), pages 845-860, July.
    • Handle: RePEc:taf:rcitxx:v:19:y:2016:i:8:p:845-860
    DOI: 10.1080/13683500.2013.877423
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    Cited by:

    1. Xiaolong Guo & Ben Li & Yan Liu & Liang Liang, 2017. "Eliminating the Inconvenience of Carrying: Optimal Pricing of Delivery Service for Retailers," Service Science, INFORMS, vol. 9(3), pages 181-191, September.
    2. Yuhao Liu & Yunseon Choe, 2023. "Motivation-Based Segmentation of Tourist Shoppers to Hainan During COVID-19," SAGE Open, , vol. 13(3), pages 21582440231, September.

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