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Comparing Legal Services Markets in Poland and Brazil – Managerial and Cultural Aspects

Author

Listed:
  • Marek Gnusowski

    (Poznan University of Economics and Business)

  • Ludmila Rodrigues Antunes

    (Universidade Federal Fluminense, Niterói, Brazil)

Abstract

The purpose of this paper is to compare legal services markets and law firm management systems in two countries: Brazil and Poland. The first part of the paper will focus on the organisation and structure of Polish and Brazilian legal services markets, while the second part will analyse and compare selected managerial aspects such as: perception of lawyers in society, allowing foreign lawyers to provide legal services, gender considerations, and marketing strategies and success factors. Finally, an overview of recent changes in these countries will be provided as well.

Suggested Citation

  • Marek Gnusowski & Ludmila Rodrigues Antunes, 2017. "Comparing Legal Services Markets in Poland and Brazil – Managerial and Cultural Aspects," Problemy Zarzadzania, University of Warsaw, Faculty of Management, vol. 15(70), pages 45-58.
    • Handle: RePEc:sgm:pzwzuw:v:15:i:70:y:2017:p:45-58
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    More about this item

    Keywords

    legal services; law firm management; Brazil; Poland;
    All these keywords.

    JEL classification:

    • L10 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - General
    • L22 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Organization and Market Structure
    • L84 - Industrial Organization - - Industry Studies: Services - - - Personal, Professional, and Business Services
    • P48 - Political Economy and Comparative Economic Systems - - Other Economic Systems - - - Legal Institutions; Property Rights; Natural Resources; Energy; Environment; Regional Studies
    • P52 - Political Economy and Comparative Economic Systems - - Comparative Economic Systems - - - Comparative Studies of Particular Economies

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