IDEAS home Printed from https://ideas.repec.org/a/rza/ersawp/vy2025iid151.html
   My bibliography  Save this article

Socioeconomic Determinants of Awareness of Energy Labels and Their Influence on Purchase Decisions in the EU

Author

Listed:
  • Lukasz Grzybowski
  • Monica Barahona-Varon
  • Toker Doganoglu

Abstract

This paper examines the determinants of individuals’ awareness of EU Energy Labels and the extent to which these labels influence their purchase decisions for electric appliances. The analysis is based on Eurobarometer survey data from 27,438 individuals across 28 EU Member States in 2019. Specifically, we explore the role of socioeconomic characteristics such as age, gender, education, financial stability, and political engagement. Our findings indicate that individual characteristics have a stronger effect on the influence of labels on purchase decisions than on label awareness. However, significant heterogeneity across countries persists, even after controlling for individual characteristics. Using our model, we perform three exercises in which we assume a policymaker can either increase label awareness among all unaware individuals or target specific demographic groups. We demonstrate the resulting impact on the share of individuals whose purchase decisions are influenced by the labels. The results reveal that, even when label awareness is at its highest level, it does not necessarily lead to substantially greater influence on purchasing decisions in certain countries.

Suggested Citation

  • Lukasz Grzybowski & Monica Barahona-Varon & Toker Doganoglu, 2025. "Socioeconomic Determinants of Awareness of Energy Labels and Their Influence on Purchase Decisions in the EU," ERSA Working Paper Series, Economic Research Southern Africa, vol. 0.
    • Handle: RePEc:rza:ersawp:v::y:2025:i::id:151
    as

    Download full text from publisher

    File URL: https://ersawps.org/index.php/working-paper-series/article/view/151/145
    Download Restriction: no
    ---><---

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:rza:ersawp:v::y:2025:i::id:151. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Maggi Sigg (email available below). General contact details of provider: https://ersawps.org/index.php/working-paper-series/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.