IDEAS home Printed from https://ideas.repec.org/
MyIDEAS: Log in (now much improved!) to save this article

CSR communication and its impact on corporate image

Listed author(s):
  • Vladimira Jurisova

    ()

    (University of Ss. Cyril and Methodius in Trnava, Faculty of Mass Media Communication, Slovakia)

  • Katarina Durkova

    ()

    (University of Ss. Cyril and Methodius in Trnava, Faculty of Mass Media Communication, Slovakia)

Registered author(s):

    The paper deals with CSR communication by means of internal and external tools and the impact it has on corporate identity. At present the issues of corporate social responsibility, i.e. voluntary integration of social and ecological interests into the daily activities and interactions with business partners, receive more and more attention. Many countries have started to cultivate their environment for this subject and at the same time they are being pushed forward by the public opinion. The customers are more demanding in terms of the products' quality, they search for eco-friendly products and are willing to put pressure on companies that are polluting the environment. That is why it is important for the companies to communicate about the corporate social responsibility. Communication and utilization of the individual internal and external tools for communicating corporate social responsibility currently have a great influence on the global corporate identity.

    If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.

    File URL: http://reaser.eu/RePec/rse/wpaper/18_Jurisova_Durkova_Reaser4_145-149.pdf
    Download Restriction: no

    Article provided by Pro Global Science Association in its journal Published in Review of Applied Socio-Economic Research.

    Volume (Year): 4 (2012)
    Issue (Month): 2 (Decembre)
    Pages: 145-149

    as
    in new window

    Handle: RePEc:rse:wpaper:v:4:y:2012:i:2:p:145-149
    Contact details of provider: Postal:
    Bucharest, 6th district, 47 Fabricii Street, Quadra Place, bl.J, fl.1, ap.12

    Web page: http://www.reaser.eu/pgsa/
    Email:


    More information through EDIRC

    No references listed on IDEAS
    You can help add them by filling out this form.

    This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.

    When requesting a correction, please mention this item's handle: RePEc:rse:wpaper:v:4:y:2012:i:2:p:145-149. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Manuela Epure)

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If references are entirely missing, you can add them using this form.

    If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    This information is provided to you by IDEAS at the Research Division of the Federal Reserve Bank of St. Louis using RePEc data.