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Internationalization of a Company’s Activities as a Means of Survival and Growth in the Global Economic Crisis

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  • Eugen BURDUS

    (Bucharest Academy of Economic Studies, Romania)

Abstract

One of the explanations of developments favorable to companies or for their failures throughout the world lies in including the organization of activities outside the country of origin, the management practiced by headquarters, the parent company and its subsidiaries in the countries they were created and their conducting business. The relations between centralization and decentralization, between central unit and subsidiaries in different countries or cultures make a decisive influence on resources use, with strong impact over efficiency and competitiveness. This paper presents some considerations concerning the need of adoption, especially in a crisis, a model of the internationalization of a company’s activities, corresponding to the basic activity and to the economic, social and cultural environment where intends to expand its activities.

Suggested Citation

  • Eugen BURDUS, 2009. "Internationalization of a Company’s Activities as a Means of Survival and Growth in the Global Economic Crisis," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 10(3), pages 459-467, July.
    • Handle: RePEc:rom:rmcimn:v:10:y:2009:i:3:p:459-467
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    File URL: https://www.rmci.ase.ro/no10vol3/Vol10_No3_Article6.pdf
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    References listed on IDEAS

    as
    1. Marian NASTASE, 2009. "Leadership in the time of change," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 10(1), pages 77-84, March.
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    More about this item

    Keywords

    multinational companies; international companies; transnational companies; knowledge transfer.;
    All these keywords.

    JEL classification:

    • F23 - International Economics - - International Factor Movements and International Business - - - Multinational Firms; International Business
    • O31 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Innovation and Invention: Processes and Incentives

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