IDEAS home Printed from
   My bibliography  Save this article

Using Information Technology As A Strategic Weapon: Lessons From The Red Baron


  • Michael B. KNIGHT

    () (University of Wisconsin - Green Bay, L. G. Wood Hall, Suite 460, 2420 Nicolet Drive, Green Bay, WI 54311)


    () (University of Wisconsin - Green Bay, L. G. Wood Hall, Suite 460, 2420 Nicolet Drive, Green Bay, WI 54311)


Organizations investing in information technology (IT) over the past decades have categorically seen the uses of IT change. At one point, IT was considered a key strategic tool to gain competitive advantage; however, today, acquiring basic IT functions is a necessity in order not to be at a competitive disadvantage. It takes advanced IT systems, coupled with good strategy to develop an IT competitive advantage. With good strategy and advanced IT systems, some organizations can use IT as a weapon to secure market share and/or eliminate the competition. We suggest in this article that there are strategic points of which organizations should be aware during the implementation and use of information technology. These lessons come from the strategic lesson plans of the ace aviation fighter pilot, the Red Baron.

Suggested Citation

  • Michael B. KNIGHT & David J. RADOSEVICH, 2011. "Using Information Technology As A Strategic Weapon: Lessons From The Red Baron," Management Research and Practice, Research Centre in Public Administration and Public Services, Bucharest, Romania, vol. 3(1), pages 1-12, March.
  • Handle: RePEc:rom:mrpase:v:3:y:2011:i:1:p:1-12

    Download full text from publisher

    File URL:
    Download Restriction: no

    More about this item


    IT Strategy; Competitive advantage; Change; Aviation; Technology.;

    JEL classification:

    • L00 - Industrial Organization - - General - - - General
    • D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness
    • L86 - Industrial Organization - - Industry Studies: Services - - - Information and Internet Services; Computer Software


    Access and download statistics


    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:rom:mrpase:v:3:y:2011:i:1:p:1-12. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Colesca Sofia). General contact details of provider: .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.