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Agile Value Chain as Competitive Advantage - A case study on digital transformation and non-linear manufacturing in the fashion industry


  • Walter-Güpner, Tania

    (Comenius Universität Bratislava)


This paper investigates possible shifts in the portfolio of key competitive strategies as well as the implication for manufacturing operations. 'Industry 4.0' and its digital transformation indicate new structures and management strategies in the organization for the entire value chain over the lifecycle. The fashion industry as well as in other industry, agile management of manufacturing and value-chain organization is practiced for which the fashion industry is examined in detail. 'Agility' is not only project management strategy but a value chain strategy allowing to realize a competitive advantage. The fast-moving fashion industry has shown that even a low-tech industry can be disrupted by an agile approach, which may be a paradigm for the future industrial organization.

Suggested Citation

  • Walter-Güpner, Tania, 2017. "Agile Value Chain as Competitive Advantage - A case study on digital transformation and non-linear manufacturing in the fashion industry," Zeitschrift für interdisziplinäre ökonomische Forschung, Allensbach Hochschule, issue 2, pages 37-43, December.
  • Handle: RePEc:ris:zfioef:0107

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    More about this item


    Agile Manufacturing; Industry 4.0; Competitive Strategy;

    JEL classification:

    • L23 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Organization of Production
    • L67 - Industrial Organization - - Industry Studies: Manufacturing - - - Other Consumer Nondurables: Clothing, Textiles, Shoes, and Leather Goods; Household Goods; Sports Equipment
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes


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