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Ehrenamt und soziales Engagement in Unternehmen – Beispiel einer Kooperation zwischen Airbus Hamburg und KIT DRK Hamburg-Harburg (Volunteering and Social Commitment in Businesses – An Example of a Cooperation between Airbus Hamburg and KIT DRK Hamburg-Harburg)

Author

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  • Maren Metz
  • Fabienne Theis

Abstract

Corporate Citizenship hat sich in Deutschland als zunehmend fester Bestandteil im taeglichen Wirtschaftsleben etabliert. Immer mehr Unternehmen engagieren sich als „gute Buerger“ fuer das Gemeinwohl und uebernehmen somit gesellschaftliche Verantwortung. Am Beispiel des Corporate Volunteering, einer moeglichen Form von Corporate Citizenship, wird aufgezeigt wie Beziehungen zwischen der Wirtschaft und dem Dritten Sektor gestaltet werden koennen. Als gelungenes Beispiel dafuer wird die Kooperation zwischen Airbus und dem Kriseninterventionsteam (KIT) Deutsches Rotes Kreuz (DRK) Hamburg-Harburg beschrieben. (Corporate Citizenship has increasingly established itself as a constant component of daily business life. More and more businesses commit themselves to the common good as exemplary ‘citizens‘, thus accepting social responsibility. Corporate Volunteering, one possible type of Corporate Citizenship, can be used as an example how the relationship between economy and the Third Sector can be shaped. A successful example of such a relationship is shown in the cooperation between Airbus Hamburg and KIT DRK Hamburg-Harburg.)

Suggested Citation

  • Maren Metz & Fabienne Theis, 2009. "Ehrenamt und soziales Engagement in Unternehmen – Beispiel einer Kooperation zwischen Airbus Hamburg und KIT DRK Hamburg-Harburg (Volunteering and Social Commitment in Businesses – An Example of a Coo," Zeitschrift für Wirtschafts- und Unternehmensethik - Journal for Business, Economics & Ethics, Rainer Hampp Verlag, vol. 10(2), pages 236-243.
  • Handle: RePEc:rai:ethics:doi_10.1688/1862-0043_zfwu_2009_02_metz
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    Keywords

    Corporate Citizenship; Corporate Volunteering; Ehrenamt; Freiwilligenarbeit; Psychosoziale Begleitung; Kriseninterventionsteam;

    JEL classification:

    • A13 - General Economics and Teaching - - General Economics - - - Relation of Economics to Social Values
    • I30 - Health, Education, and Welfare - - Welfare, Well-Being, and Poverty - - - General
    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • M53 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Personnel Economics - - - Training

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