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Private Governance in der Spielzeugindustrie – Voraussetzungen und Strategien zur Durchsetzung einer Branchenvereinbarung (Private Governance and Social Standards in the Toy Industries)

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  • Reinhard Biedermann

Abstract

Der Weltverband der Spielzeugindustrie hat sich bereits 1995 einen Verhaltenskodex zur Sicherung der Arbeitsbedingungen in China gegeben, dem jedoch jahrelang von den meisten relevanten Unternehmen wenig Beachtung geschenkt wurde. Seitdem er seit 2004 von den globalen Marktfuehrern aus Industrie und Handel unterstuetzt wird, etabliert er sich zum global gueltigen Mindeststandard. Neben der einheitlichen Koordinierung der Branchenfuehrer ist die Institutionalisierung der Kontrolle und Durchsetzung eine entscheidende Voraussetzung fuer privat organisierte globale Mindeststandards. Dieser Artikel untersucht die Gruende fuer die Akzeptanz der Branchenvereinbarung und deren Verbreitung.

Suggested Citation

  • Reinhard Biedermann, 2009. "Private Governance in der Spielzeugindustrie – Voraussetzungen und Strategien zur Durchsetzung einer Branchenvereinbarung (Private Governance and Social Standards in the Toy Industries)," Zeitschrift für Wirtschafts- und Unternehmensethik - Journal for Business, Economics & Ethics, Rainer Hampp Verlag, vol. 10(1), pages 18-36.
  • Handle: RePEc:rai:ethics:doi_10.1688/1862-0043_zfwu_2009_01_biedermann
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    Keywords

    Corporate Social Responsibility; Cooperation Theory; Private Governance; Social Standards; Toy Industry;

    JEL classification:

    • A13 - General Economics and Teaching - - General Economics - - - Relation of Economics to Social Values
    • L21 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Business Objectives of the Firm
    • L22 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Organization and Market Structure
    • L23 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Organization of Production
    • L26 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Entrepreneurship

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