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Stakeholder Approach und Leistungslehre - Ansatzpunkte einer betriebswirtschaftlich-ethischen Theorie der Unternehmung

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  • Michaela Haase
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    Es wird eine betriebswirtschaftliche Theorie der Unternehmung skizziert, die ueber die Voraussetzungen verfuegt, ethische Fragestellungen und Probleme in systematischer Form zu integrieren. Dazu wird, ausgehend vom Stakeholderansatz, das betriebswirtschaftliche Kernkonzept der Kundenintegration als Spezialfall einer allgemeinen Stakeholder-Integration aufgefasst. So kann vermieden werden, die Verantwortung fuer das Leistungsprogramm der Unternehmung und ihr ethisch-moralisches Handeln voneinander zu trennen. Freemans Auffassung, dass der Stakeholderansatz grundlegender als die Konzeption der Corporate Social Responsibility ist, wird gestuetzt. Der Beitrag ist ein Beispiel fuer das integrative Potenzial des Stakeholderansatzes bzw. fuer die durch ihn erfolgende Buendelung und Fokussierung grundlegender Fragestellungen.

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    Article provided by Rainer Hampp Verlag in its journal Zeitschrift fuer Wirtschafts- und Unternehmensethik.

    Volume (Year): 9 (2008)
    Issue (Month): 2 ()
    Pages: 196-221

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    Handle: RePEc:rai:ethics:doi_10.1688/1862-0043_zfwu_2008_02_haase
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    Order Information: Postal: Rainer Hampp Verlag, Journals, Vorderer Lech 35, 86150 Augsburg, Germany. A subscripton is required to access pdf files. Pay per article is available at
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