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Ð Ð´Ð°Ð¿Ñ‚Ð°Ñ†Ð¸Ñ Ð¼ÐµÑ‚Ð¾Ð´Ð¾Ð»Ð¾Ð³Ð¸Ð¸ выборочного Ð½Ð°Ð±Ð»ÑŽÐ´ÐµÐ½Ð¸Ñ Ð´Ð»Ñ Ñ†ÐµÐ»ÐµÐ¹ маркетинго-вых Ð¸Ñ Ñ Ð»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ð¹ Second Title: Adaptation of the methodology of sample surveys for marketing researches

Author

Listed:
  • Рндрей Катаев

    (Kharkiv Institute of Trade and Economics of Kyiv National University of Trade and Economics)

Abstract

Ð’ Ñ Ñ‚Ð°Ñ‚ÑŒÐ¸ Ð¿Ñ€ÐµÐ´Ñ Ñ‚Ð°Ð²Ð»ÐµÐ½Ñ‹ результаты адаптации теории выборочного Ð½Ð°Ð±Ð»ÑŽÐ´ÐµÐ½Ð¸Ñ Ð´Ð»Ñ Ñ†ÐµÐ»ÐµÐ¹ маркетинга, что Ð¿Ð¾Ð·Ð²Ð¾Ð»Ñ ÐµÑ‚ ответить на фундаментальный Ð²Ð¾Ð¿Ñ€Ð¾Ñ Ð»ÑŽÐ±Ð¾Ð³Ð¾ маркетингового Ð¸Ñ Ñ Ð»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ â€“ Ñ ÐºÐ¾Ð»ÑŒÐºÐ¾ объектов необходимо изучить Ð´Ð»Ñ Ð²Ð¾Ð·Ð¼Ð¾Ð¶Ð½Ð¾Ñ Ñ‚Ð¸ Ñ„Ð¾Ñ€Ð¼ÑƒÐ»Ð¸Ñ€Ð¾Ð²Ð°Ð½Ð¸Ñ Ð°Ð´ÐµÐºÐ²Ð°Ñ‚Ð½Ð¾Ð³Ð¾ Ð·Ð°ÐºÐ»ÑŽÑ‡ÐµÐ½Ð¸Ñ . Second Abstract: The article presents the results of the theory of adaptation of sample survey for the purposes of marketing, that allows answering the fundamental question of any marketing research – how many objects should be studied for drawing adequate conclusions.

Suggested Citation

  • Рндреð¹ Кð°Ñ‚аеð², 2015. "Ð Ð´Ð°Ð¿Ñ‚Ð°Ñ†Ð¸Ñ Ð¼ÐµÑ‚Ð¾Ð´Ð¾Ð»Ð¾Ð³Ð¸Ð¸ выборочного Ð½Ð°Ð±Ð»ÑŽÐ´ÐµÐ½Ð¸Ñ Ð´Ð»Ñ Ñ†ÐµÐ»ÐµÐ¹ маркетинго-вых Ð¸Ñ Ñ Ð»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ð¹ Second Title: Adaptation of the methodology of," Traektoriâ Nauki = Path of Science, Altezoro, s.r.o. & Dialog, vol. 1(1), pages 2.21-2.27, August.
    • Handle: RePEc:pos:journl:3
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