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Communicating social responsibilities through CSR reports: Comparative study of top European and Asia-Pacific airlines

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  • Xing Zhang

Abstract

Recently the outbreak of major social incidents has put the airline industry in the forefront of the debate. However, studies related to the social dimension of the Global Reporting Initiative (GRI) Standards in aviation are limited. To fill the gap, this study explored the social themes of corporate social responsibility (CSR) practices between European and Asia-Pacific based airlines. Quantitative content analysis is employed for comparing the social topics in CSR reports of 20 top airlines from Asia-Pacific and European regions over a 3-year period. It concludes that both regions focused more on labor management relations and supplier assessment. The Asia-Pacific airlines have placed special attention to adequacy of social information provided in their CSR reports while the European airlines kept reporting with a comprehensive method. This paper informs both academics and practitioners on the differences of the social dimension of sustainability between the European and Asia-Pacific aviation industry.

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  • Xing Zhang, 2021. "Communicating social responsibilities through CSR reports: Comparative study of top European and Asia-Pacific airlines," PLOS ONE, Public Library of Science, vol. 16(10), pages 1-14, October.
    • Handle: RePEc:plo:pone00:0258687
    DOI: 10.1371/journal.pone.0258687
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    1. Stefano Maria Iacus & Fabrizio Natale & Carlos Satamaria & Spyridon Spyratos & Michele Vespe, 2020. "Estimating and Projecting Air Passenger Traffic during the COVID-19 Coronavirus Outbreak and its Socio-Economic Impact," Papers 2004.08460, arXiv.org, revised Apr 2020.
    2. Penglan Feng & Cindy Sing-bik Ngai, 2020. "Doing More on the Corporate Sustainability Front: A Longitudinal Analysis of CSR Reporting of Global Fashion Companies," Sustainability, MDPI, vol. 12(6), pages 1-18, March.
    3. Karaman, Abdullah S. & Akman, Engin, 2018. "Taking-off corporate social responsibility programs: An AHP application in airline industry," Journal of Air Transport Management, Elsevier, vol. 68(C), pages 187-197.
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    Cited by:

    1. Yin Shi & Xiaoni Li & Maher Asal, 2023. "Impact of sustainability on financial distress in the air transport industry: the moderating effect of Asia–Pacific," Financial Innovation, Springer;Southwestern University of Finance and Economics, vol. 9(1), pages 1-23, December.

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