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HR Strategies, the Company's Step Ahead


  • Prof. PhD. Ion Criveanu
  • Ec. PhD. Loredana Iordache

    () (University of Craiova)


In the turbulent context in which Romanian companies operates in, the development of human resources strategies and policies, in close relation with overall objectives and strategies of the organization, becomes inevitable. In this respect, human resources strategy as part of the overall strategy of the company aims to raise awareness of the importance of human capital and to attract, develop and motivate it in order to ensure, at all times, an efficient implementation of modern service aimed at increasing customer satisfaction. The need to develop strategies and personnel policies becomes more current as reality shows that for many organizations, preocupations to achieve strategies and resources are almost nonexistent. From here they appear a series of mismatch on the existence of overvaluation of staff, lack of labor for certain qualifications, with the most diverse consequences such as increased production costs as a result of unjustified increases in wages, or the inability to manufacture products due to a lack of unskilled labor.

Suggested Citation

  • Prof. PhD. Ion Criveanu & Ec. PhD. Loredana Iordache, 2010. "HR Strategies, the Company's Step Ahead," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(1), pages 917-921, May.
  • Handle: RePEc:ovi:oviste:v:10:y:2010:i:1:p:917-921

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    human resources strategy; personnel policies; strategic objectives;

    JEL classification:

    • M12 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Personnel Management; Executives; Executive Compensation


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