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Applications of the Chunking Technique in Business Communication

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  • Zamfir Cristina-Mihaela

    () („Ovidius” University of Constantza)

Abstract

In Business English, the technique of chunking and its linguistic expression largely contributes to the business model of communication. Precision questions are undoubtedly one of the most powerful tools for enriching the process of communication and identifying people`s language preferences. People communicate using different size chunks of information. Knowing whether to chunk up or down – or both – are the key skills in interpersonal communication.

Suggested Citation

  • Zamfir Cristina-Mihaela, 2010. "Applications of the Chunking Technique in Business Communication," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(1), pages 852-855, May.
  • Handle: RePEc:ovi:oviste:v:10:y:2010:i:1:p:852-855
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    More about this item

    Keywords

    Business English; technique of chunking; communication.;

    JEL classification:

    • M00 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - General - - - General
    • A12 - General Economics and Teaching - - General Economics - - - Relation of Economics to Other Disciplines
    • D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness

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